Loft Gastro Bar

For Loft Gastrobar, our agency developed a cohesive brand and spatial concept designed to align atmosphere, identity, and guest experience.

We defined the conceptual foundation of the venue, shaping its positioning, mood, and character within the local gastro scene.
Based on this strategy, we created a distinct brand identity system, including logo design and a unified color palette that reflects the essence of the space.

To support day-to-day operations and communication, we designed a full range of printed brand materials — menus, thematic posters, and event visuals — ensuring consistency across all guest touchpoints.
In parallel, we developed signage and exterior design concepts and provided interior design consultations, aligning the physical space with the brand strategy and overall concept of the venue.

The result is a gastrobar where branding, interior, and communication work together as one integrated experience.